Reel ::: A Production Company in Hollywood ::: Films for Commerce and Otherwise
Remember What the L? Thank You Ahead of the Game Kaskade and Skrillex MassMutual Special Care Vincenza There Are No Others Jaguar XKRS USAA Brotherhood Verizon NFL UMHS Colonial Williamsburg Mass Mutual Teenager Pizza Hut Quickbooks Verizon NFL Remember Tabasco USAA Colonial Williamsburg Target UMHS Remember MassMutual Dad Jane What the L? Don Davis Colonial Williamsburg Verizon NFL Live United UMHS Remember Jaguar XKRS Colonial Williamsburg Don Davis Remember Colonial Williamsburg


  • Peter’s Photos Show up at UMHS
  • Peter Lang Shoots Victors at the University of Michigan Health System

  • The Hall Tells Stories in Split-Screen for Nemours Children’s Health System
  • The Hall recently shot two spots for Nemours Children’s Health System. Split-screen, the spots highlight the personal connection between a doctor, a nurse and their two young patients. Watch and read more in Shoot’s article about this campaign.

  • 2014 Amazon Originals Are Up
  • Watch the Amazon Original Pilots Here

  • Zach Braff’s ‘Wish I was Here’
  • — from Kickstarter to splash at Sundance Read more here: Sundance: How ‘Wish I Was Here’ shows Zach Braff is still relevant- LA Times Sundance: Kate Hudson on Why She Joined Zach Braff’s ‘Wish I Was Here’ Sundance Film Festival Zach Braff Kickstarts ‘Wish I Was Here’ Wish I Was Here: Sundance Review

  • Picrow Partners With Amazon for Original Content
  • Alpha House, political satire from Garry Trudeau, and Betas, a comedy about a Silicon Valley start-up from Josh Stoddard and Evan Endicott, are two new original series from Amazon produced by Picrow, and now showing on Amazon Prime Instant Video. Pilots for more Picrow-produced series including Mozart in the Jungle, The Rebels, The After, Gortimer [...]

  • Marc Silver in New York Times
  • Marc Silver made an opinion documentary for the Times — see it here: Bodies on the Border

  • Robert Griffin III Shares His Home Field With USAA
  •   The Picrow team recently traveled to Copperas Cove, Texas to shoot an intimate profile of NFL superstar Robert Griffin III. Peter directed the digital short “This Field General Owes It All To Two Sergeants,” in which RG3 pays tribute to his Army veteran parents who instilled the values of discipline and dedication that serve [...]


  • The Hall Loves Football
  • The Hall has just wrapped up on our run of forty-seven 8-second Verizon spots for the NFL Twitter feed. Thanks to everyone for all their hard work!  Check out a few of the spots here!

  • The Hall goes Boom!
  • Last weekend The Hall ventured out to Santa Clarita to blow up all pizza’s to make way for the new hand crafted pizza from Pizza Hut.

  • The Hall gets a million Moms in a frenzy – What the L?
  • The Hall gets down on a conference call about some fancy branded content…
  • The Sisterhood of the Traveling Sweatshirt
  • On the road in Wyoming, several members of the Picrow crew tried to appropriate Sophie’s magical sweatshirt… Richard took the first crack. It’s a little small for him, but nevertheless, he wears it with pride! Charles took some deep breaths and pondered the magical properties of the sweatshirt… Ommmmm. Next is Lauren who attempted to [...]

  • Richard’s discoveries on his day out…
  • Richard tracks down Peter’s inspiration behind Picrow’s motto: Ceci n’est pas un film. Good luck smoking that Pipe Richard – It must have been a long day… Bless him!

  • Wednesdays are for Birthdays
  • Picrow celebrates the birth of Charles!

  • Peter Loves NOFX
  • It’s Not Easy Being Green
  • Picrow shot an entire year in the life of an Enbrel patient last week. And it only took three days. The magic of the green screen! Also miraculous – snow in South Pasadena. What are the odds?

  • Josselin, Brittany